Six-story building gets a two -in- one transformation
Case Study
Rockville, Maryland USA | iHeartRadio building
Project Task
Kate Layman, Senior Property Manager of the six-story
iHeartRadio building in Rockville, Maryland, initially set out
to solve solar heat gain issues in the building. Things took
an interesting turn when she realized that one solar window
film could serve two purposes: taking care of the energy
bills and transforming the dated copper exterior of the
building, all in one fell swoop.
Description Commercial Building
Film Type R Silver 20X™
Size of Job 28,500 ft2/ 8686.8 m2
Installer Xlnt Tint of Mid Atlantic Inc

Window Film
iHeartRadio Building
The Solution
The original brief was to install an interior film, however
R Silver 20X™ by Avery Dennison® offered the best
results on both fronts - a stunning appearance,
together with exceptional energy savings. In fact,
energy modeling estimates forecasted savings of
over 14% on cooling costs.
Outcome
The results were outstanding. The building was
completely transformed, inside and out. With over
80% of solar energy being rejected, the R Silver 20X™
film dramatically reduced interior temperatures, and
together with excellent rebates, led to higher energy
savings than the client had anticipated. This assured
that the film would pay for itself within a few short years.
And of course, the building has received a magnificent
facelift, to the full satisfaction of management,
occupants and neighbors.
Testimonial
“Amazing transformation! Energy savings, mega rebate,
and awesome look on the building!”
— Kate Layman, Senior Property Manager
04/2020

