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Six-story building gets a two -in- one transformation

Case Study

Rockville, Maryland USA | iHeartRadio building

Project Task

Kate Layman, Senior Property Manager of the six-story

iHeartRadio building in Rockville, Maryland, initially set out

to solve solar heat gain issues in the building. Things took

an interesting turn when she realized that one solar window

film could serve two purposes: taking care of the energy

bills and transforming the dated copper exterior of the

building, all in one fell swoop.

Description Commercial Building

Film Type R Silver 20X™

Size of Job 28,500 ft2/ 8686.8 m2

Installer Xlnt Tint of Mid Atlantic Inc

Window Film

iHeartRadio Building

The Solution

The original brief was to install an interior film, however

R Silver 20X™ by Avery Dennison® offered the best

results on both fronts - a stunning appearance,

together with exceptional energy savings. In fact,

energy modeling estimates forecasted savings of

over 14% on cooling costs.


The results were outstanding. The building was

completely transformed, inside and out. With over

80% of solar energy being rejected, the R Silver 20X™

film dramatically reduced interior temperatures, and

together with excellent rebates, led to higher energy

savings than the client had anticipated. This assured

that the film would pay for itself within a few short years.

And of course, the building has received a magnificent

facelift, to the full satisfaction of management,

occupants and neighbors.


“Amazing transformation! Energy savings, mega rebate,

and awesome look on the building!”

— Kate Layman, Senior Property Manager


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